FRAK provide a decentralized platform that facilitates the fair distribution of content value among creators, their communities, and investors through the use of derivatives called "Fraktions." These Fraktions are tied to specific content, such as a YouTube channel, and users can invest in them. The platform uses a Proof-of-Consumption (PoC) consensus mechanism and the FRK utility token for transactions. By leveraging the Frak Protocol, creators can earn based on their content's consumption, while investors and users also benefit from engaging with the content and sharing it with others.